El Centro Motors is a five-time President's Award winner, which honors Ford dealerships that exemplify excellent customer service and satisfaction. El Centro Motors has also been awarded as a Ford Elite dealer. Each year, Ford Motor Sales recognizes its finest dealerships across the country with the prestigious award. It's the highest honor a dealership can receive from Ford, and is only awarded to those dealerships that have demonstrated a commitment to maintaining Ford's high standards for customer satisfaction.
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One of Ford's primary goals is to emphasize the entire ownership experience. We want to help ensure that our customers are satisfied not only at the time of purchase, but as long as they own their vehicle. Offering top quality cars and trucks is, of course, the first step, but only the beginning. In order to qualify as a President's Award winner, dealerships must excel in each of a series of categories, including Customer Sales Satisfaction and Customer Service Satisfaction.
